What do we think of when we talk about 'digital screen'?
- Film
- Television
- Games
- Animation
- Augmented and Virtual Reality
- Digital Storytelling
- Interactive Experiences
A convergence of technologies
The manner in which all of the above are becoming increasingly interconnected when it comes to the creation of new digital content is called聽convergence:聽a buword we'll hear a lot in relation to the creative media industries.
A popular聽example of convergence to date has been the production of The Mandalorian, which聽came together through聽Virtual Screen Production, a versatile innovation developed through Epic Games'聽.
It's also apparent in the acquisition of Aotearoa New Zealand's own聽, Microsoft's acquisition of聽,聽Netflix's move into聽聽and TikTok's recent聽.
While the success of these developments are generating excitement, it's creating equal amounts of concern within a sector already crying out for skilled workers.
It's clear that digital screen convergence is happening, it's critical to the entertainment industry and聽there's a huge need to educate and develop the talent needed for these industries to grow. From cinema to streaming, games to cross-reality and everything in between, each of these sectors are slated for continued, massive growth over the next decade, with a shortage of highly skilled, technical and artistic talent.
, the Digital Screen initative is a form of convergence in itself, explains聽, Executive Dean of UC's Faculty of Arts and Senior Academic Lead for the University's聽Bachelor of Digital Screen with Honours.
"[It's convergence] of teaching and research, education and industry across the digital screen sectors with a view to empowering the next generation of storytellers."
Examples of Convergence in media
- 聽[June 2020]
- 聽[Nov 2021]
- 聽[January 2022]
- 聽[February 2022]
- 聽[April 2022]
- 聽[April 2022]
- 聽[May 2022]
